I work with artists, arts organizations and small businesses, helping to uncover and explore identity and voice.
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Whether you're looking for advice on reaching your audience, guidance on what to say and how, or if you need a full brand identity overhaul, I'm here to help.
I'm a one-man show with a scalable go-to team of experts, which makes me efficient and cost-effective.
WHAT KIND OF STUFF DO I DO?
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Brand Strategy
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Goal clarification
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Messaging
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Positioning​
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Campaigns
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Editorial Calendars
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Market research
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Brand Identity
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Brand identity assessment and recommendations
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Mission and vision statements
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Values
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Logo design
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Brand voice
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Employee surveys
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Audience intelligence
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Content Creation
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Website copy
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Blogs
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Books and internal publications
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Product naming
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Advertising copy and design — print, web, tv, radio, streaming
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Video deliverables, from concept to final product
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Audio scripts and voiceover
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What Are People Saying?
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"Clay had a remarkable sensibility for the nuances of our story. He was able to distill our complex organization into a relatable and engaging narrative. He is talented beyond measure, and also just a genuinely fun person with whom to work."
—Academic client, fundraising campaign​
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“Clay and his team were a delight to work with — from actual content and copy, to responsiveness and communication style, Clay set the bar for me.”
—College athletics client, hall of fame​
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Representative Clients & Employers
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Advent — experiential design & branding
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D1 college athletics programs
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Professional sports organizations
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University academic projects
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Corporate clients
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Guitar Center
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Yeah Yeah Creative
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My Two Cents Editing
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Gresham, Smith & Partners Architecture
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theatre dybbuk
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Performing Songwriter Magazine
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Paste Magazine
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The Rage
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The Tennessean
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BMI
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Sensored Magazine
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Slake Magazine
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Colony Theatre
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Journal Communications, Inc.